CLIENT:
The Chad Cameroon Development Project is one of the largest public development projects in Africa. This multi-billion-dollar energy project in southern Chad and Cameroon was created with significant involvement by The World Bank.
PROBLEM:
As part of its commitment to transparent, responsible operations the project needed an updated design approach for its transparency reports, which had to be accessible to a wide range of stakeholders, from local community leaders to high level civil society and political officials. The report needed to align the project’s long standing transparency efforts with a new framework for social responsibility across its three affiliates in two countries.
SOLUTION:
We partnered with Millennium Strategy to form a creative collaboration to produce an annual update report that provides important visibility into all aspects of the project in an accessible, engaging and substantive format. The reports, distributed to stakeholders across three continents, feature the perspectives of numerous third-party stakeholders that validate the company’s environmental, social, and governance (ESG) commitments. The close collaboration involves collaborating throughout all phases of content design, concepting, production, and delivery of the reports, and has resulted in a significant improvement in the visual aesthetic and accessibility of the projects’ reports.
